How are your holiday bookings going? Are your clients receiving the correct schedule of care during the Christmas period? As the holidays approach, often CAs will accidently create a negative pattern interrupt. For example; if Kate is due for an adjustment in two weeks and it falls on Christmas day, the CA may innocently say…. Read More
Practice Pointer – Look at Your Own Schedule of Care
Click here to watch Berni Ireland’s handy hints and tips on helping your clients keep their schedule of care in check. A common question that is asked in coaching calls is “What can I do to solve the problem of clients missing appointments, cancelling appointments, or not sticking to their program of care?” xxxx Whenever…. Read More
Practice Pointer – Where is your mobile phone?
Is your mobile phone important to you? Do you have your phone nearby in case of emergencies? Do you keep your phone on silent or vibrate to respect others? And when in the practice: Do you ever check your phone (email, Facebook) between clients? If your answer is “YES”, then stop! Think about what you…. Read More
Practice Pointer – Dismissing a Client
In practice, as in life, there will be some clients who don’t fit your practice for one reason or another. Pareto suggests that these 5% of clients will cause you 95% of your problems. These draining clients are often high need, and seek your office as a safe haven that provides an empathetic and caring environment….. Read More
Practice Pointer – Travel Cards
I am sure we have all had a client visit us from another practice from time to time. How often do they suggest: that they visit the chiropractor regularly, don’t want to go through all the initial workup again, and all they need is a “quick adjustment”? Have you then done the right thing and…. Read More
Practice Pointer – Happiness Business
Can a successful Chiropractic office be centered around happiness? Could there be more joy in your Chiropractic Centre? Could there be more camaraderie in your team? Can you imagine your team playing a bigger game together by communicating powerfully and politely with each other? Your team can move to new heights when they have a…. Read More
Practice Pointer – Forward Booking .. Diagnose Your Appointment Book
Do all of your clients book their full schedule of care in advance? Would you like to be able to analyse how effective your forward booking is? Dr Malcolm Rudd from Perth, Western Australia, has designed a procedure called the “ABCD Forward Booking Statistics” which allows you to measure the effectiveness of your advanced scheduling….. Read More
Practice Pointer – Block Bookings and Cluster Bookings
Did you know that there is a difference between block booking and cluster booking? Could your appointment book run more smoothly? Block booking is essential to create and maintain flow and focus. Add cluster booking to your procedures and this creates efficiency and increases productivity for a more constructive day. BLOCK BOOKING is the procedure…. Read More
Feature Article | Certainty in the Face of Criticism
Certainty in the Face of Criticism By Berni Ireland Public Criticism has been a hot topic for a while now and I believe that for those who feed it, by fighting AGAINST it, criticism will remain a hot topic and a thorn in their side. The way forward is by us, the ‘Chiropractic Community’, investing…. Read More
Practice Pointer – Does Your Practice Follow this Disney Philosophy?
♦ How long has it been since you’ve conducted a physical walk through of your practice? ♦ When did you last upgrade your practice and clean down the cobwebs? ♦ Do you regularly look at your practice through your client’s eyes? Walt Disney’s philosophy was to “Clean clean windows”. Yes, this may sound weird: it’s…. Read More
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